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Health & Fitness

You Never Get a Second Chance at a First Impression – Even ONLINE!

It really stands out when you promote your business online with professional photographs.

It amazes me how many businesses I see out there on the web who don't hire professional photographers to take photographs for them. With the ease of digital photography, iPhones, and more - I get it. It’s at your finger tips and easy for you to capture something within seconds and post it on your Facebook, Twitter or your business web site. But just because it is fast, easy and free - doesn't mean you should do it for ALL your print media.
The old saying of "you never get a second change to make a first impression," applies not only to how one would present themselves in person (for example on an interview), but also in how one presents themselves on the web. Busy consumers don't get to talk to you or see you in person. Therefore a picture must speak for you - and that photo is worth a 1,000 words.
Professions that should consider a professional photographer can be anyone who deals with the public. From a real estate agent looking to get fab photos of a home listing, a baker of goods, an Etsy child’s clothing manufacture, a rocking hair stylist wanting to show off their skills, or even a general contractor. Basically if you sell to the public - I mean YOU.
Last summer I did a shoot for the General Contracting and home remodel company TLC Handy Solutions. These images are now used on their website, business cards, business fliers, and social media pages. The one thing the company hears from public, 8 times out of 10 is..... "I went to your website and really love what I see. I decided to give you a call over others based on that appearance." There you have it! Professional photo + professional media = business. Can't beat that - right???
If you’re interested in commercial photography check me out I love working with local vendors.
And in the mean time if you want to check out a great, award winning General Contractor who takes care of our town visit www.tlchandsolutions.com and don’t forget to LIKE them on their Facebook page.
Talk to you soon

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