Elizabeth Kraus, Neighbor

Elizabeth says, "Everything is marketing. Building a strong business requires you to view branding as an activity that occurs in the mind of your clients and prospects, each and every time they come into contact with you or with any aspect of your business.

"Since people's perceptions about your business (and you!) are established and reinforced (or broken down) at every touch point, it's vital for the business owner to think through the customer experience from beginning to end, from the first possible point of contact or exposure through the appointment itself and to what will happen afterward.

"Developing a more holistic approach, analyzing and taking control of all of the many activities that may occur gives the business owner the opportunity to design a truly exceptional and exceptionally satisfying customer experience."

To contact Elizabeth or inquire about Be InPulse consulting, branding, marketing or design services, visit www.12monthsofmarketing.net.  Be InPulse is headquartered near Lake Tapps, local services are provided throughout the Pacific NW region. 

Elizabeth also provides group or corporate seminars or hands-on workshops in branding, marketing and long-range planning.